Classes
- Strategy and Financial Management of Marketing IIJJB227 | Faculty of Social Sciences
- Tourism MarketingJJB251 | Faculty of Social Sciences
- Sociological Surveys in Marketing CommunicationJJB272 | Faculty of Social Sciences
- Marketing communication of small and medium enterprises +1JJB298 | Faculty of Social Sciences
- Strategic management and marketingJJB404 | Faculty of Social Sciences
- Methods of Marketing ManagementJJB806 | Faculty of Social Sciences
- The History and Theory of Marketing CommunicationJKB013 | Faculty of Social Sciences
- Marketing managementJKB021 | Faculty of Social Sciences
- Tourism marketingJKB124 | Faculty of Social Sciences
- Fashion marketing IIJKB131 | Faculty of Social Sciences
Publications
- THE AWARENESS OF GREENWASHING AMONG CZECH CONSUMERS2022 | Faculty of Social Sciences
- The media image of Christianity in Czech and Slovak Media2021 | Faculty of Social Sciences
- Impact of the pandemic COVID-19 on the hospitality industry - Evaluation based on financial performance2021 | Faculty of Social Sciences
- "IS GREEN IN FASHION?" ANALYSING THE STRATEGIC COMMUNICATION OF FASHION BRANDS AND THE ATTITUDES OF GENERATION Z CONSUMERS TOWARDS ENVIRONMENTAL ISSUES IN THE FASHION INDUSTRY2021 | Faculty of Social Sciences
- Virtual reality as a useful platform for the tourism sector2020 | Faculty of Social Sciences
- Principles of marketing and marketing communication for social enterprises2019 | Faculty of Social Sciences
- Behavior of generation Z on social media: a world they (don't) trust2019 | Faculty of Social Sciences
- Elements Influencing Decision-Making during the Purchasing the Product of Social Enterprises by the Millennials2018 | Faculty of Social Sciences
- Marketing Communication of SMEs Acting in Creative Tourism2017 | Faculty of Social Sciences
- Communication tools of social business2017 | Faculty of Social Sciences
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