Abstract
The article introduces social economy and social business its place in the Czech society. Then, this contribution aims to define social marketing and its importance in social business.
There are few association deals with helping social businessman with their projects in the Czech Republic. Despite of this fact only several businessmen are decided to start their business in social field.
They face up lack of knowledge, human resources and financial resources. This article offers overview of situation in the field of social business in the Czech Republic and are introduced the most frequented problems with social business and social marketing.