The paper analyzes the editio princeps of the Hebrew Chronicle Tzemah David by David Gans (1541-1613). The author deals with the typography of the book and interprets it in the context of the Jewish and non-Jewish early printed book-culture and argues that by its layout it is a unique edition, encouraging the Jewish reader to spot-reading, the new practice of reading.
It also considers Tzemah David together with other Gans' printed work, the Magen David (1612), surviving in an unicum in the Bodleian Library of Oxford.