The paper discusses the implications of Regulation (EU) 2019/1156 of the European Parliament and of the Council of 20 June 2019 on facilitating the cross-border distribution of collective investment funds and amending Regulations (EU) No 345/2013, (EU) No 346/2013 and (EU) No 1286/2014 and the related Guidelines on marketing communications under the Regulation on cross-border distribution of funds issued in 2021 by the European Securities and Markets Authority