- Commercial communication in women's magazines: are the means of persuasion really persuasive?2014 | Faculty of Social Sciences, Faculty of Mathematics and Physics
- Persuasive Means of E-mail Marketing +12022 | Faculty of Education
- Advertisements for Kids - Why are They So Persuasive?2019 | Faculty of Education
- Reason, Unreason and Persuasiveness of Images2011 | Publication without faculty affiliation
- Bayesian persuasion with costly information acquisitionPublication without faculty affiliation
- Seduction as one of the Persuasive Strategies2005 | Central Library of Charles University
- Jean Racine; biblical tragedy; rhetoric; persuasion2017 | Faculty of Arts
- How to persuade womens? Strategies and means of persuasion in women´s magazines2005 | Faculty of Arts
- Czech National Mythology as a Tool of Persuasive Communication in Modern Advertising2013 | Faculty of Social Sciences, Faculty of Mathematics and Physics
- Form of preference misalignment linked to state-pooling structure in Bayesian persuasionPublication without faculty affiliation
- Olga Dontcheva-Navratilova, Martin Adam, Renata Povolná, Radek Vogel (2020). Persuasion in Specialised Discourses2022 | Faculty of Arts
- Seduction as one of the Persuasive Strategies2005 | Faculty of Education
- Morality in advertising: An fMRI study on persuasion in communication2020 | Publication without faculty affiliation
- Roland Barthes and Václav Havel as conspirators of literature - the principle of literary persuasiveness2018 | Publication without faculty affiliation
- Whilst I do not object, I strongly believe… Exploring spoken argumentative and persuasive discoursePublication without faculty affiliation
- The Useful Comebacks and Persuasive Force of Christianity Message. The Lagacy of Alois Spisar2002 | Hussite Theological Faculty
- Persuading the inattentivePublication without faculty affiliation
- The "Crito" Dialogue: Is It Possible to Persuade the Laws?2020 | Faculty of Arts
- Propaganda as a Term Left Unattended within the Field of Cultural Production2018 | Faculty of Arts
- Advertising in Let's Play Videos on YouTube2022 | Faculty of Education
- One genre - different target groups (Comparison of Advertising for Kids and for Adults)2020 | Faculty of Education
- Towards an Operationalized Definition of Procedural Rhetoric2019 | Faculty of Mathematics and Physics, Faculty of Arts
- The Relevance of Diet, Physical Activity, Exercise, and Persuasive Technology in the Prevention and Treatment of Sarcopenic Obesity in Older Adults2021 | First Faculty of Medicine
- Methodological Approaches to the Research of Advertising2011 | Faculty of Social Sciences
- Contemporary Advertising Language: New Trends in Advertising and Marketing Communication Language2019 | Faculty of Social Sciences
- Attention Please!2021 | Publication without faculty affiliation
- Contemporary approaches to interpretation of term propaganda2010 | Faculty of Social Sciences
- Propaganda in the contemporary media?2012 | Faculty of Education
- Propaganda stories in Czechoslovakia in the late 1980s: Believe it or not?2019 | Faculty of Social Sciences