- Sponsorship of European Professional Football Clubs2019 | Faculty of Physical Education and Sport
- Sponsorship and Support of Athletes and Games in Greek Antiquity2023 | Faculty of Physical Education and Sport
- Attitudes of companies to sport sponsorship in the Czech Republic during the economic crisis2014 | Faculty of Physical Education and Sport, First Faculty of Medicine
- Selected Tax Implications of Advertising, Sponsorship and Donations in Sport2023 | Faculty of Law
- Sport event and economic - sport sponsorship2002 | Faculty of Physical Education and Sport
- Effect of long-term sponsorship of the Škoda Auto brand and international sport events on congruence of brand personality2019 | Faculty of Physical Education and Sport, First Faculty of Medicine
- ASPECTS OF MOTIVATION FOR SPONSORSHIP OF PROFESSIONAL ICE HOCKEY IN THE CZECH REPUBLIC2018 | Faculty of Physical Education and Sport, First Faculty of Medicine
- Sport Event Sponsorship in the Midst of Crisis: A Teaching Case Study on the Partnership Between RunCzech and Adidas2023 | Publication without faculty affiliation
- Advertising reshaped - new trends bring new challenges. How to cope with them?2016 | Faculty of Physical Education and Sport, First Faculty of Medicine
- German Secular Patronage in the "Long" 19th Century2010 | Faculty of Education
- Legacy of Josef Hlávka. History of Bohemian Academy of Science and Arts, Hlávka College, Foundation of Josef, Marie and Zdeňka Hlávka as well as of Economic Institute2008 | Faculty of Education, Faculty of Arts
- Sport Management and Marketing 21st Century2020 | Publication without faculty affiliation
- International Marketing in Sport: (Marketing in Sport and trough Sport)2018 | Faculty of Physical Education and Sport, First Faculty of Medicine
- Model based segmentation of TV advertising scheduling patterns2013 | Faculty of Mathematics and Physics
- Sportmanagement2000 | Faculty of Physical Education and Sport
- Relationships of pharmaceutical companies with academic researchers and physicians, their effects on practice: collaborators, conspirators, corruptors, or adversaries?2015 | Publication without faculty affiliation
- Crosscultural tension in Multidisciplinary TeamPublication without faculty affiliation
- Mediatization of tabletop role-playing: The intertwined cases of Critical Role and D&D Beyond2022 | Faculty of Social Sciences
- Ice Hockey Migration and Developing the National Game2020 | Publication without faculty affiliation
- Rose business - emotion business. Promotion of Jan Böhm's garden center in Blatná between the world wars2020 | Faculty of Arts
- Market potential of TikTok in the context of the communication range of soccer players on social networks2021 | Publication without faculty affiliation
- External drivers of EU differentiated cooperation: How change in the nuclear nonproliferation regime affects member states alignment +22022 | Publication without faculty affiliation
- The political activities of the Council of Free Czechoslovakia, 1949-19602008 | Faculty of Social Sciences
- The Rise of the Alternative: Critical Usefulness of the "Alternative Media" Notion in the Czech Context2019 | Faculty of Social Sciences
- "It Looks Like an Accessory": Perception of Heated Tobacco Products and its Marketing Communication among Generation Z2023 | Faculty of Mathematics and Physics, First Faculty of Medicine, Faculty of Social Sciences
- Results of a curtailed randomized controlled trial, evaluating the efficacy and safety of azimilide in patients with implantable cardioverter-defibrillators: The SHIELD-2 trial2017 | Faculty of Medicine in Hradec Králové
- The revised zone of partial preservation (ZPP) in the 2019 International Standards for Neurological Classification of Spinal Cord Injury: ZPP applicability in incomplete injuries2024 | Second Faculty of Medicine